Make way for the retail condo

Santana Row, San Jose, CA

We know about the residential condo craze, but do you know about the retail condo craze? Probably not because it’s not quite a craze yet, but $1.1 billion in retail condos were made in 2004-2005, up from $120 million in 2002-2003.

What’s a retail condo? Like a residential condo, it’s simply an individual unit in a larger building that one purchases rather than leases/rents. What may not be as well known is how beneficial they can be to the local economy, to independent businesses… (and to cooltowns) according to Retail Traffic Magazine:

“National chains tend to avoid individual ownership because it ties them down to a neighborhood’s rising, or falling, fortunes. “If the market turns soft, it’s not just a lease you have to get out of, but you have to find a buyer for your property,” says Jay McIntosh, director of retail and consumer products for Ernst & Young.”

If one wouldn’t settle for such a significant other in a relationship, why should a neighborhood expect any less from its businesses?